Just about anyone could use a lobbyist. They represent almost every institution and interest group. Some examples would be: businesses, charities, churches, corporations, colleges and universities, and local and state governments.
A lobbyist is someone hired by a business or cause to persuade legislators to support that business or cause. They should have strong communication skills, knowledge of the legislative process, and good relationships with the legislative and executive branches
Lobbyists also do research and analyze legislation, attend hearings and educate elected officials and clients on important issues. They can also work to change public opinion through advertising campaigns.
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